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Recent Posts

How Many Meetings Does a Georgian Company Hold Unnecessarily?

BTU Research Team
September 3, 2026

AI Can Multiply Average Ideas – How Can Georgian Business Preserve Originality?

BTU Research Team
September 3, 2026

Nostalgia in Georgian Advertising – From Gen Z to Gen Alpha

BTU Research Team
September 3, 2026

Georgia Does Not Need to Sell More Wine-It Needs to Sell Each Bottle for More

BTU Research Team
September 2, 2026
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Analytics

Creating a Local Sustainable Fashion Brand in Georgia Using the MIT Orbit Approach: Opportunities and Challenges

April 8, 2025

In recent years, environmental and social responsibility have become increasingly critical topics within the fashion industry. Globally, consumer awareness regarding environmental damage caused by fast-fashion practices has grown significantly, fueling

Aging World and Georgia’s Challenge: Why Population Aging is a Global Social Problem

April 8, 2025

Population aging has become one of the most pressing global challenges of recent decades, no longer confined to developed nations. According to the United Nations, by 2050, around 22% of

Global Pineapple Market Trends: How Are They Reflected in Georgia?

April 8, 2025

Global demand for pineapple has been steadily rising in recent years. In 2024, the global pineapple market reached approximately $30.8 billion, with an average annual growth rate of around 3.8%.

The Pursuit of Homeownership in Georgia: Cultural Trend or Economic Strategy?

April 8, 2025

In Georgia, owning a home is not just a goal—it’s considered a life norm. Many people believe that a successful life begins when you have “a roof of your own.”

Sheep from the South Caucasus: Georgia’s Export in a Changing Market

April 8, 2025

In 2024, Georgia’s total export of live sheep and goats amounted to $39.9 million USD—lower than the record year of 2023, but still significantly higher than levels seen in 2020–2022.

E-Scooters and E-Bikes in Georgia: A Market at a Crossroads

April 7, 2025

E-scooters and e-bikes have become a common sight on the streets of Georgia, but behind the trend lies a market that is still structurally underdeveloped. Despite rapid growth, challenges remain

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Bread Consumption in Georgia

November 4, 2024

Trends in Clothing Production in Georgia and the Global Export Market

November 4, 2024

Average Income of the Middle Class in Georgia and Other Countries

November 4, 2024

Global Coffee Price Changes and Their Impact on the Georgian Market

November 4, 2024

Changes in Global Coffee Prices – Impact on the Georgian Market

October 22, 2024
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Todays Pick

AI Is Reshaping Consulting – How Much Can a Georgian Company Save?

AI Is Reshaping Consulting – How Much Can a Georgian

September 2, 2026
How stable is Georgia’s 7.9% economic growth?

How stable is Georgia’s 7.9% economic growth?

September 1, 2026
Why AI Needs a Grammar of Georgian, Not Just More Georgian Text

Why AI Needs a Grammar of Georgian, Not Just More

September 1, 2026
Georgia’s exports are growing nine times faster than imports

Georgia’s exports are growing nine times faster than imports

September 1, 2026
Will AI Preserve the Georgian Language?

Will AI Preserve the Georgian Language?

August 31, 2026
Two Hours a Week: AI Could Free 32 Million Hours in Georgia’s Public Sector

Two Hours a Week: AI Could Free 32 Million Hours

August 31, 2026

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