
The AI Generation Is Entering Organizations: What It Means for Georgian Business
A new generation is entering the labor market after studying during the rapid spread of artificial intelligence. For this generation, AI is not only a new technology. It is already

The 10 Psycho-Social Types of Georgian Consumers: What Businesses Should Understand About Customer Behavior
Executive summary Understanding consumers in Georgia can no longer be based only on age, gender, income or place of residence. The same product may carry very different meanings for different

Tbilisi Apartment Sales Are Rising: What It Means for Buyers, Investors and Service Businesses
Executive summary Tbilisi’s residential real estate market started 2026 with strong activity. According to Galt & Taggart’s market review and public registry data, 3,641 apartments were sold in Tbilisi in

More Direct Flights to Georgia: New Opportunities for Tourism, Business, Education and Regional Growth
The expansion of air connectivity is becoming a new economic opportunity for Georgia. In 2025–2026, 15 new airlines started operating in the Georgian market. In addition, the possible entry of

Growing Old Before Growing Rich: Global Experience and Georgia
Population aging is increasingly becoming a defining challenge for many developing economies. While advanced countries generally became wealthy before experiencing significant demographic aging, a growing number of middle-income countries are

How Georgian Business Uses Artificial Intelligence
A study conducted by BTU researchers in 2026 shows that interest in artificial intelligence is growing in Georgian business, although its use has not yet been fully adopted. Some companies









