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AI Is Creating New Jobs

BTU Research Team
September 25, 2026

The Boom in Invisible Advertising

BTU Research Team
September 25, 2026

A Georgian Business’s New Competitor May Not Be Another Brand – It May Be Disappearing from the AI Answer

BTU Research Team
September 25, 2026

The Algorithm That Decides for People

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September 24, 2026
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When Advertising Gets More Expensive — Why Customer Referrals May Become Georgia’s Most Valuable Growth Channel

When Advertising Gets More Expensive — Why Customer Referrals May Become Georgia’s Most Valuable Growth Channel

Key Takeaway For Georgian businesses, acquiring customers is becoming more expensive while the quality of paid traffic is increasingly uneven.

By BTU Research Team
July 30, 2026
A Resume Is No Longer Enough: How Georgian Candidates Should Prove AI Skills in Hiring

A Resume Is No Longer Enough: How Georgian Candidates Should Prove AI Skills in Hiring

A new stage is beginning in the labor market. A few years ago, candidates could write on their resumes that

By BTU Research Team
July 28, 2026
AI Is Changing the Invisible Work of the Office: What This Means for Georgia’s Labor Market

AI Is Changing the Invisible Work of the Office: What This Means for Georgia’s Labor Market

When people discuss the impact of artificial intelligence on work, attention often goes to programmers, creative professions, medicine, education or

By BTU Research Team
July 28, 2026
Artificial Intelligence in E-commerce: Global Trends and Georgia

Artificial Intelligence in E-commerce: Global Trends and Georgia

Artificial intelligence in e-commerce is moving from a background tool to an independent actor: it searches, compares, decides and buys

By BTU Research Team
July 28, 2026
AI Costs Are Rising: What Georgian Businesses Should Consider Before Artificial Intelligence Becomes a Budget Risk

AI Costs Are Rising: What Georgian Businesses Should Consider Before Artificial Intelligence Becomes a Budget Risk

Artificial intelligence adoption in many companies began with enthusiasm. Employees were encouraged to use AI, test new tools, accelerate work,

By BTU Research Team
July 27, 2026
Georgia’s Economy in 2026: Strong Growth, Rising Exports and the New Question of Local Production

Georgia’s Economy in 2026: Strong Growth, Rising Exports and the New Question of Local Production

Georgia’s 2026 economic data present a strong picture: real GDP increased by 9.0% in the first quarter, exports grew by

By BTU Research Team
July 27, 2026
The Quality of Investment: Why It Matters Whether FDI Comes as Capital, Reinvestment or Debt

The Quality of Investment: Why It Matters Whether FDI Comes as Capital, Reinvestment or Debt

Executive summary Growth in foreign direct investment is usually read as a positive signal for the economy. But the total

By BTU Research Team
July 27, 2026
Inflation in Georgia: Why 5.8% Is No Longer Just an Economic Indicator

Inflation in Georgia: Why 5.8% Is No Longer Just an Economic Indicator

Georgia’s June 2026 inflation is no longer only a macroeconomic number. The annual overall inflation rate stood at 5.8%, while

By BTU Research Team
July 24, 2026
Transport Prices Rose by 16.5%: What This Means for Georgian Business, Pricing and Logistics

Transport Prices Rose by 16.5%: What This Means for Georgian Business, Pricing and Logistics

One of the strongest business signals in Georgia’s June 2026 inflation data is the 16.5% annual increase in transport prices.

By BTU Research Team
July 24, 2026
Agentic AI and the New Opportunity for Georgian Startups

Agentic AI and the New Opportunity for Georgian Startups

For many years, building a startup meant a difficult sequence: an idea, finding a team, creating a first product, hiring

By BTU Research Team
July 23, 2026

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Recent Posts

AI Is Creating New Jobs

BTU Research Team
September 25, 2026

The Boom in Invisible Advertising

BTU Research Team
September 25, 2026

A Georgian Business’s New Competitor May Not

BTU Research Team
September 25, 2026

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