E-Scooters and E-Bikes in Georgia: A Market at a Crossroads
E-scooters and e-bikes have become a common sight on the streets of Georgia, but behind the trend lies a
E-scooters and e-bikes have become a common sight on the streets of Georgia, but behind the trend lies a market that is still structurally underdeveloped. Despite rapid growth, challenges remain — lack of infrastructure, absence of regulation, and limited consumer access to reliable technology.
According to Geostat, in 2024 the total import value of electric two-wheeled vehicles in Georgia reached USD 1.9 million, marking a 22% increase compared to the previous year. The market is mostly dominated by low-cost imports, often from China, leading to inconsistent product quality and limited after-sales service capacity.
There is no domestic production of e-bikes or scooters in Georgia, making the market entirely dependent on imports. Leading sellers include Elbike.ge, VeloCity.ge, and several large e-commerce platforms. Prices of the most popular models range from GEL 2,500 to 4,000, with high-end models exceeding GEL 6,000 — still out of reach for many consumers.
In 2023, Tbilisi City Hall distributed subsidized e-bikes to 312 citizens through a one-off program, but the initiative lacked scale and follow-up, and similar support is nonexistent outside the capital.
Infrastructure remains a key bottleneck. Tbilisi has roughly 22 km of bike lanes, but the network is fragmented and often unsuitable for safe e-mobility. In regional cities like Kutaisi and Batumi, infrastructure is even scarcer — even basic bike parking is hard to find.
According to a 2023 survey by the Caucasus Research Resource Centers, only 7% of Georgia’s urban population uses electric mobility options at least once a week, suggesting that cost and infrastructure continue to limit widespread adoption.
In short, despite growing interest, the e-mobility sector in Georgia is still in its early stages. Without incentives, and infrastructure investment, long-term market development may remain limited. But with the right policies, e-bikes could become more than a trend — a real solution for sustainable urban transport.