
Dynamics of Export Prices of Georgian Wine
The position of Georgian wine in the global wine market is influenced by various factors, including its history, unique taste characteristics, and export prices. According to TBC Capital’s wine sector

LinkedIn’s Use of Data for AI Development: An Analysis of Privacy Issues
LinkedIn, one of the most popular professional networks in Georgia, is currently using user-shared information to train artificial intelligence (AI) models. This change includes the addition of a new privacy

Challenges of the Traditional Automobile Industry and Digital Transformation: What Georgian Consumers Need to Know
The automobile industry is undergoing significant changes, which directly affect not only global markets but also local ones, such as Georgia. Traditional car manufacturers like Toyota and Volkswagen are now

Major Technology Companies and the Demand for Clean Energy: Challenges and Opportunities for Georgia
In recent years, major technology companies such as Google, Amazon, Microsoft, and Meta have been placing particular emphasis on the use of clean energy sources. This trend is directly related

The Role of Artificial Intelligence in Brand Development: What Georgian Marketing Specialists Can Learn from Puma’s Example
Puma-ს მიერ ხელოვნური ინტელექტის (AI) გამოყენება ბრენდის განვითარებისთვის და მომხმარებელთან ურთიერთობის გაუმჯობესებისთვის წარმოადგენს თანამედროვე მარკეტინგული მიდგომების წარმატებულ მაგალითს. ამ გამოცდილების შესწავლა ქართველ მარკეტინგის სპეციალისტებს დაეხმარება ციფრული მარკეტინგის მიმართულებით ახალი გამოცდილების

Protecting Your Eyes During Extended Screen Time: The Myth of Blue Light Glasses and Real Recommendations
Spending extended periods of time in front of phone and computer screens has become an inseparable part of modern life, which significantly impacts eye health. In Georgia, both adolescents and